Jobcasting - audio job boards

Check out www.jobsinpods.com

It is an uber cool jobsite that is essentially a job board, but using audio rather than text to share a message and advertise work at a firm, and the firm itself.

Another fine example of web 2.0 and how interactive recruiting is becoming. Matching technology and video are the most exciting areas of innovation for me at present in online recruitment, but this site deserves a mention. If used properly, recruitment advertising and web 2.0 should generate much stronger employment brands, as well as leading to better candidates.

I believe video is best used in the same format for erecruitment (ie employer driven content, not video resumes) and expect to help clients get to grips with implementing this in 2007. Basically what jobsinpods are doing is interviewing a recruiter about a position, recording the interview, and posting the audio file to their website, and even copying it onto the clients career site also if required.

I expect corporate recruiters to start asking line managers to describe their requisitions (on camera) and then embedding the video/audio into the actual job descriptions. So your jobseekers will be checking out a job on your website, and they'll see a little button saying "listen to our CEO describe our graduate fast-track program".

If anybody wants to beta this approach, get in touch and we can set it up for you and see what results are like. I'm sure that candidates will respond well and I hope we'll see leading recruiters experimenting with these tools shortly.